Ford's Former Social Media Chief Takes Agency Role

Scott Monty reenters the agency world at Shift Communications

Scott Monty, who left the Ford Motor Co. two months ago after a five-year run that made him one of the best known social media figures in the corporate world, has a new gig. The marketing veteran next week will join Shift Communications as evp of strategy.

"I will be counseling clients and offering high-level strategy," he said. "I will help with the agency's direction, including new offerings and developing seminars and training. My role will also involve bringing new business in.

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