MySpace to Feature 'New Moon' Takeover Ads
A giant wolf and a slew of brooding, pale, chiseled-ab-boasting teenagers are set to take over MySpace.
The News Corp.-owned social networking site is rolling out a new, highly intrusive home-page takeover ad for The Twilight Saga: New Moon, the much anticipated sequel to the hit vampire movie, which opens today.
The new ad treatment is a first for MySpace, which regularly carries movie advertisers on its home page. In this case, an overlay of a wolf (one of the characters in the sequel is a werewolf) rules the site’s home page.
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