How's March Madness Performing Online? Who Knows?

Turner, CBS hoard data; comScore doesn't have any

So how’s this year’s NCAA tournament performing on the Web? Only CBS and Turner know for sure.

Earlier in the week, Turner released Web numbers for this year’s NCAA men’s basketball tournament which looked pretty solid, all things considered. The company revealed that an average of 2 million hoops fans logged onto NCAA.com and the various Web outlets carrying live games from March 11 through March 18—down just 2 percent versus last year. The tournament’s mobile numbers were similarly in line with last year.

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