When The New York Times covers your launch, you’re not an average tech startup. When you become the first Apple app to integrate with Pinterest, you solidify that vaunted status. Less than a month old—and with only seven full-time employees (in typical startup fashion)—Snapguide has done both.
The company, which specializes in user-generated how-to content, updated its Apple app on Wednesday with the ability to share to Pinterest. Snapguide founder and CEO Daniel Raffel talked with Adweek about how that happened.
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