Disney may have found a new formula for launching original online series: find mobile games that already have a following and treat them as backdoor pilots.
The company’s Interactive division announced plans to launch a 10-episode series, Talking Friends, based on a popular series of iPhone gaming apps, Talking Tom Cat. That series, the result of a partnership between Disney and the app developer Outfit 7, will debut shortly on both YouTube and Disney’s digital kids properties.
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