Demand Media Will Explore Splitting Into Two Companies

Move announced alongside strong Q4 results

On the heels of its Q4 earnings call today, Demand Media announced news that it plans to explore splitting into two public companies, separating the media arm from its domain services business.

While it's officially labeled as an exploration, the plan is for the split to happen within the next nine to twelve months, per a statement released by Demand Media. 

The decision will allow Demand, which is home to properties like eHow.com, Livestrong.com, and Cracked to focus on expanding its reach without being tied to the domain services side of the business, where there is little overlap.

According to Demand's Q4 results, the company's revenue was up 19 percent in the quarter (after acquisition costs) to $96.8

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