Data Points: Social Butterflies | Adweek
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Data Points: Social Butterflies

Face-to-face is still the preferred way to communicate with friends and family
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As much as we're attached to our screens, we still prefer looking people in the eye when we communicate. According to a survey by Ipsos MediaCT's Motion Picture Group of frequent social media users, 53 percent of people prefer to talk face-to-face when communicating with family. When you include calling and texting, the figure rises to 88 percent. When it comes to friends, the number preferring non-online communication is still high, to 76 percent. When it comes to conversing with co-workers and others, most of us are happy to stick with email, texts and other electronic modes of communication, though.