CNN's 360-Degree Videos for Norfolk Southern Will Make You Fall in Love With Trains

Courageous debuts films at RNC and DNC

Norfolk Southern gave Democratic and Republican convention attendees tours of its trains and a chance to meet some of its employees without anybody having to walk outside.

Through a partnership with agency RP3 and CNN's in-house brand studio, Courageous, Norfolk Southern sponsored three short 360-degree films highlighting various aspects of the company's business in ways that help decision-makers better understand the complexity of the freight rail industry.

The movies, which people could view with Samsung Gear VR headsets at a CNN-hosted restaurant next to the convention centers in Cleveland and Philadelphia, let viewers ride atop, alongside or underneath the massive machines in a way that brought them closer than ever before.

Bruno Maestri, Norfolk Southern's vp of government relations and corporate communications, said the goal was to help educate convention delegates, policymakers and other attendees while they were gathered in one place.

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