Chevrolet wants people to see life—and their gas tanks—as half full instead of half empty.
Just in time for International Day of Positive Thinking, the Detroit-based automaker is launching a campaign to help the optimists of the world "find new roads." Partnering with IBM, Chevy built the Chevrolet Global Positivity System (conveniently abbreviated as GPS), which uses Watson's cognitive capabilities to analyze people's social media channels to see what kind of positivity they're pumping out.
While anyone can access the Chevy GPS online, the company has also activated several gas stations around the world to surprise visitors with free gas.
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