Bruce Jenner effectively completed his gender transformation today—at least in the public sense—when the former Olympian appeared on the cover of Vanity Fair with the headline, "Call me Caitlyn."
Under her new identity, Caitlyn Jenner then got her own Twitter handle, @Caitlyn_Jenner, where she picked up 144,000 followers in the first 40 minutes, nearly matching the 180,000 followers President Barack Obama gained in his first 40 minutes on the site two weeks ago when he launched @POTUS.
UPDATE: By late afternoon, Jenner broke Obama's reported world record in terms of fastest person ever to gain 1 million Twitter followers. What took the Commander In Chief five hours to achieve only took Jenner a few minutes more than four hours after she published her first tweet at 12:17 p.m.
It's a sign of the times that a celebrity can rival the leader of the free world in terms of social media attention.
I'm so happy after such a long struggle to be living my true self. Welcome to the world Caitlyn. Can't wait for you to get to know her/me.— Caitlyn Jenner (@Caitlyn_Jenner) June 1, 2015
As can be seen above, the retweets and favorites also exploded, and Jenner within minutes became the top national trending topic on Twitter. The same result occurred on Facebook.
Meanwhile, several Twitter users tweeted at Wheaties, telling the General Mills cereal brand to put Caitlyn Jenner on its box cover just as it did with Bruce about four decades ago. (Wheaties hasn't tweeted about the Jenner development so far.)
I wonder if a new @wheaties box is in the works....— scott petry (@imscottpetry) June 1, 2015