Barbarian Group Adds Strategist
NEW YORK The Barbarian Group is beefing up its strategic offering by adding Noah Brier from Naked Communications.
Brier, 26, has joined Barbarian as director of planning and strategy, tasked with knitting together the strategic fabric of various agency projects.
While the official role is new, the job has been covered on an ad-hoc basis by the shop’s three top executives: CEO Benjamin Palmer, president Bruce Winterton and COO Rick Webb. For a long time, Webb said, clients have looked to Barbarian — best known for building Burger King’s Subservient Chicken site for Crispin Porter + Bogusky — for more than just Web production, and the addition of Brier’s marks another step in that expansion.
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