Nat Geo, Vanity Fair Big Ellie Winners

From the overall mood to the roster of winning titles, the National Magazine Awards had a decidedly somber feel this year, reflecting the mood, perhaps, of a beleaguered industry and nation focused on the economy, a prolonged presidential campaign and a drawn-out war.

National Geographic, the big winner with three awards, was cited for tackling, among other subjects, our threatened planet and the destructive scourge of malaria. Serious themes also marked the winning entries of other titles–including Backpacker, Mother Jones and Popular Mechanics–which focused on the environment and other hard-hitting topics.

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