Celeb Weeklies Still Struggling on Newsstands
Single-copy weakness persisted in second half
The magazine circulation report due out next week will show celebrity weeklies are continuing to take a beating on the newsstand, according to early indications.
Newsstand giant People, usually a reliably strong seller, tumbled 12.4 percent on newsstands to an average of 1.1 million for the second half of 2011 versus the year-earlier period, per the Audit Bureau of Circulations’ Rapid Report. This follows a first half in which the Time Inc. title’s newsstand sales fell 10.5
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