Celeb Magazines Down, but Specialty Titles Gain
People takes a hit, but Hispanic and gaming mags see growth
People isn’t the newsstand stalwart it once was.
For years the celebrity weekly held the No. 2 spot behind Cosmopolitan. But a 10.5 percent drop in newsstand sales in the first half of the year, to 1.2 million, caused the Time Inc. title to slip to No. 3 behind Hearst's Cosmo and Bauer's Woman’s World, according to the latest Audit Bureau of Circulations’ magazine figures.
People’s single-copy sales were down less than its competitors, and its annual subscriptions, at a pricey $100, were up 6 percent.
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