Quiz: Which Marketing or Media Job Is Right for You?

Whether you're just preparing to enter the working world or you're rethinking your career path, you might need some ideas on where to focus your efforts. The marketing and media industries are packed with interesting job options, and it might turn out you're perfect for a line of work you've never considered. Take this quick quiz to find out where you might be a perfect fit: Quiz: What's the Right Marketing or Media Job for You? Today's marketing and media industries are overflowing with career options, but which one is your perfect fit? This Adweek quiz will help you find out. You'd Make a Great Writer You have a creative streak and a knack for expressing your ideas in writing. Your emails are beautifully lucid, your tweets are snappy and your options are practically boundless (unless you were looking to make big bucks right out of college). In today's market, marketing agencies and publishers alike are hungry for great writers like you. Possible job titles: Copywriter Reporter Staff Writer Content Creator Content Specialist Content Planner You'd Make a Great Designer You see the world through a creative lens—spotting beauty, connections and interesting ideas where others might not. And you love learning new ways to share that vision with your friends, followers and the world, be it by snapping photos, making videos or creating illustrations. Possible job titles: Art Director Design Director Artist Illustrator Motion Graphics Designer User Experience (UX) Designer Visual Effects Artist You'd Make a Great Creative Director You're that rarest of combinations: a creative spirit AND a leader. Whether you come into the role through a writing, strategy or design background, you're always looking for the bigger idea, one that transcends advertising or day-to-day content creation. And you love buying the first round of drinks after a killer project is live or a pitch is complete. Possible job titles: Creative Director Creative Lead Editor Content Strategist Creative Strategist Chief Creative Officer Creative Evangelist Creative Innovation Director You'd Make a Great PR / Social Strategist Where others see noise and information overload, you see an ocean of opportunity that can only be sailed by the quick-witted, adaptive and insightful. Your comfort with social media and digital communication make you a hot commodity among marketers and publishers alike. Possible job titles: Social Specialist Community Manager Communications Specialist Communications Director PR Strategist Social Strategist Social Editor Engagement Specialist Event Planner Viral Content Strategist Influencer Marketing Specialist You'd Make a Great Media Planner or Buyer Billions of dollars are spent on advertising each year, and where that money goes is largely determined by media planners and buyers. Your natural ability to balance research with strong recommendations makes you an ideal pick for this vital industry. Creatives may not find it sexy, but you'll never be lacking in job opportunities. Possible job titles: Media Planner Media Buyer Media Assistant Media Researcher Media Coordinator Media Analyst Digital Media Planner You'd Make a Great Account Manager Clients: Can't live with 'em, can't let your co-workers bury them in an unmarked grave. Your talents as a results-oriented diplomat will make you perfect for the vital role of supervising an account, whether in the agency world or keeping a publisher's advertisers happy. Possible job titles: Account Coordinator Account Supervisor Account Manager Account Lead Client Relations Manager Client Specialist You'd Make a Great Analytics Specialist Spreadsheets are like an extension of your soul. Numbers, data, charts: These are your true friends, while humans so often fail you. Your ability to measure, analyze and visualize will open countless career doors, and if marketing and media don't work out, almost any other industry would be happy to have you. Possible job titles: Analyst Analytics Lead Business Analyst Data Analyst Data Visualization Specialist Reporting Analyst Statistical Specialist Director of Sales Analytics You'd Make a Great Project Manager or Producer Your talents for organization, collaboration and time management make you one of the most valuable resources any modern marketer or publisher could ask for. Project managers and producers use a mix of technology and diplomacy to keep complex projects running on time and on budget. Possible job titles: Project Manager Producer Project Supervisor Video Producer Digital Producer Project Coordinator Project Administrator Production Specialist Production Manger PMO Specialist You'd Make a Great Brand Strategist You love finding out what people want and why. You have strong instincts for consumer behavior and business trends, and you're willing to back it up with research and observation. Brands and agencies alike will clamor for your skills, though it might take some time to work your way up the ranks, spending long hours writing briefs on deadline. All that effort will be rewarded with a long career rich in opportunities. Possible job titles: Brand Strategist Research Specialist Strategic Planner Communications Planner Consumer Intelligence Specialist You'd Make a Great Entrepreneur Why waste your best years toiling away for someone else's profit? Your ambition, drive and talent make you the perfect person to launch your own business, whether it's a tech-savvy startup, a niche agency or an innovative new publication. A few years of full-time work might help you learn what you need to know, but don't wait too long to follow your dream, or you'll risk getting stuck in the corporate rut. Possible job titles: Founder Owner President CEO Partner Publisher You'd Be Great at Business Development or Sales You can close a deal. Your talents for networking, negotiation and seizing opportunities to win new clients will make you a star on the sales or business development team of just about any organization in marketing and media. And they'll make you a good bit of money, too. You're part of a new breed of sales talent, one that relies more on conversation and candor than cheesy grins and big promises, and you'll never be lacking job opportunities. Possible job titles: Business Development Specialist Business Development Officer New Business Planner New Business Director Client Growth Officer Sales Account Executive Sales Manager CMO You're happiest at work when you Can write, uninterrupted, with distractions blocked out Create something beautiful Come up with a bold, ass-kicking new idea Browse social apps to catch up on the world Make a solid plan come together Hear that your client is ecstatic Bring order to chaos Become an overnight expert in a complex topic Close a deal At a party, you can be found... Befriending the bartender Overthinking the host's music selections Soaking in the ambience, possibly under an influence Organizing a group plan for where to go next Flirting effortlessly and incorrigibly At the center of everything, because you're the host Snapchatting your friends who didn't come Scanning the bookshelves and magazine stacks Asking a stranger about his or her life story Which famous figure would you love to share a meal with? David Foster Wallace Frida Kahlo Mark Zuckerberg Anna Wintour Oprah Winfrey Warren Buffett Abraham Lincoln David Ogilvy Elon Musk You're stuck in a waiting room. What do you read? Vanity Fair The New York Times BuzzFeed Slack notifications FiveThirtyEight Adweek Your LinkedIn notifications Flipboard Tumblr What's your ideal work attire? Jeans and an old concert T-shirt Thrift store chic Something #ootd-worthy Professional but not stuffy Crisp, impeccable, maybe a bit intimidating "Listen, Chairman Mao, I'll wear what I want to wear" Dark colors, earth tones ... whatever hides coffee stains The best that Stitch Fix or Trunk Club have to offer Like Olivia Pope and Raymond Reddington had a fashion baby What's your spirit animal? undefined undefined undefined undefined undefined undefined undefined undefined Your personal hell is... A three-hour meeting with no food Endless, icy rejection Having to order off a Dollar Menu Los Angeles Brooklyn Public speaking. While naked. A week without internet access A group project where no one but you does anything Filling out time sheets Among your friends, you're known as... The Responsible One The Crazy One The Sarcastic One The Genius The Charmer The Brutally Honest One The Stylish One The Overthinker The Mellow One If you had to switch careers, you'd become... A venture capitalist A singer-songwriter A cop A computer scientist A circus ringleader A politician's chief adviser A performance artist A woodworker A chef What's the best perk an employer can offer? Fresh-brewed gourmet coffee, 24/7 Bring your dog to work Everyone gets a private office Open bar after 4 401(k) with a 1-to-1 match Unlimited maternity/paternity leave Annual company getaway to Barbados Work from home whenever you'd like Kitchen with free dinner served nightly Need some career advice? Check out Adweek's 2016 Graduate's Guide to Marketing and Media.

Brand Marketing

Quiz: Which Marketing or Media Job Is Right for You?

Find out where your talents fit best

Quiz: What's the Right Marketing or Media Job for You?

David Griner

Stephanie Paterik

About

Subscriptions

Events

Publications

Quiz: What's the Right Marketing or Media Job for You?

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

David Griner

Stephanie Paterik