A Look at Kids' Exposure to Ads | Adweek A Look at Kids' Exposure to Ads | Adweek
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Kids Issue

A Look at Kids' Exposure to Ads

Children see a lot of marketing messages, regardless of platform

Despite the availability of video games and streaming TV shows on mobile devices, kids still spend more time watching television than they do using any other type of media, and accordingly, seeing commercials. Data collected by Common Sense Media in Advertising to Children and Teens: Current Practices show that when you add in websites, product placements and cross-promotions, kids are pretty much marketed to all day.    Infographic: Carlos Monteiro

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