Fitness may be targeted to the active female, but its stories go beyond just the latest ab exercises. In addition to fitness, the pub’s sections include beauty, health and diet/nutrition, giving freelancers plenty of content to pitch.
The key, however, is crafting your pitch creatively and tailoring the subject matter to the magazine’s readers. For instance, instead of pitching a general health piece on back pain, one freelancer proposed a research-driven story on how exercise can help prevent and even alleviate the condition. She got the assignment.
— Andrea Hackett