Washington Post Radio: NPR On Tranquilizers?
Unlike television, where network executives can detect and cancel a lousy show after only a few episodes (and never make a mistake), radio formats take time to come together and build audience. So we expect that the powers behind Washington Post Radio (WTWP AM-FM) aren’t going to panic over their first 3-month rating survey.
Still, it has to be disappointing that, in the “money demo” of 25-54 year old listeners, the station only managed a 0.9
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