Today in News That Has Absolutely Nothing to Do with PR, we are pleasantly surprised to learn that, despite all the millions spent on eHarmony‘s “algorithm of love” (which presumably had something to do with “figuring out” all those gay people), Americans most commonly name Walmart as the place where they met “the one” — or someone who looks, at first glance, like he or she might eventually become “the one.”
A report in Psychology Today last month found that Walmart is indeed the spot most often cited by Americans who post “missed connections” notes on Craigslist. The article’s author thinks it’s a bad thing that “Americans are selecting heterosexual partners with no regard for compatibility” and even subtitled his piece “A desperate America seeks love at Walmart.”
We guess that buzz-killing sentiment could be true. We only mention the story because we find it hilarious and we think it should inspire a great CSR campaign from Walmart, a company that’s always trying to counteract “unfair” media coverage or some sort of PR “disaster” that no real American knows of or cares about. For a tagline, we’re thinking of something like: “You Think We’re a Heartless Corporation That Treats Its Employees Terribly, Uses Its Considerable Leverage to Put Other Retailers out of Business and Conducts Shady Business Down in Mexico, but We’re Really All About Love.”
What, too heavy-handed?