Two-thirds of MobiTV Viewers Show Service to Friends
Mobile television services provider MobiTV has released some viewership data gleaned from its more than three million subscribers.
Some usage stats:
-9% of MobiTV users watch in the home or office.
-43% of parents use MobiTV to entertain the kids while in the car.
-67% of users have shown off the MobiTV service at a party or other social gathering.
-85% say they watch more TV at home since signing up for MobiTV.
Some demographic data:
-The typical MobiTV viewer is between the ages of 18 and 49, loves television, is highly mobile and is a trendsetter who drives tech purchases both at work and for friends.
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