Twitter Beefs Up Senior Marketing Ranks
Twitter looked to beef up its marketing efforts by announcing three experienced hires.
Twitter looked to beef up its marketing efforts by announcing three experienced hires.
Pam Kramer has joined Twitter as its first-ever vice president of consumer marketing, where she will lead efforts to strengthen the company’s brand. She had been general manager of a division of GreenRoad, and has also held high-level marketing roles with E*TRADE, MarketTools, and Lending Club.
Twitter’s new director of global brand strategy, Joel Lunenfeld (pictured), comes from Moxie Interactive, where he was CEO.
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