The Ticker: Socializing law firms; Guidelines for fracking; Buzzfeed adds tech; Third-way marketing; Booth babes

Press releaseLexisNexis Launches Social Media Visibility Service for Law Firms

Montreal GazetteGas industry sets guidelines for fracking; Association says producers must earn ‘social licence’ with better transparency

FishbowlNYBuzzfeed Grows Again, Adds Tech Vertical

Vivaldi Salotto blogThe Third Way in Marketing

TidBITSBooth Babes: iCandy or iScream?