Facebook Testing New Call-to-Action Buttons for Video Ads?

Facebook appears to be experimenting with a different type of call-to-action button for video ads.

Facebook appears to be experimenting with a different type of call-to-action button for video ads.

Reader Matteo Gamba shared this screenshot with SocialTimes, in which a “tap to go to this site” call-to-action button was overlaid atop a video ad, and Gamba said the button remained in place throughout viewing the video.

Readers: Have you seen anything similar?