Spin the Agencies of Record
- SeaWorld enlisted the skills of government relations firm Van Scoyoc Associates to help convince the public that it has the best interests of its whales in mind by promoting its recently announced “one-of-a-kind” facilities designed to house orcas at SeaWorld San Diego. These duties are different from those assigned to 42 West, which the company hired in the wake of the Blackfish backlash.
- FleishmanHillard won European promotional duties for data storage company Seagate after The Holmes Report noted that the company had awarded its US PR account to Weber Shandwick.
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