Socialize, Shop and Get Rewarded at GreenBackStreet

greenbackstreet_logo.jpg“Whether you’re looking for the best price on gifts and everyday items, want to support a non-profit organization or just enjoy the social networking aspects, provides a convenient – and fun – shopping experience,”

Bill Levine, president of Pinnacle Communications International, Inc. said when the company launches, a new shopping network which combines social networking as one of its selling point.GreenBackStreet which is formerly known as, banks on the social networking aspects of online shopping. provides an avenue for online consumers to create online, upload photos, publish reviews of purchased products and stores, add favorite web sites and interact with fellow consumers.

greenbackstreet_screenshot.jpgBut the best part of social shopping site GreenBackStreet is that while you do your online shopping, you earn rewards through its instant cash-back program. Unlike shopping rewards where consumers are awarded points which can later be redeemed for other items, GreenBackStreet offers cash rebates or if the consumer is feeling generous, redirect the cash rebates into a fundraising cause.

In essence, GreenBackStreet ought to do good to both consumers and online merchants. For consumers, nothing compares to personal reviews of products and services from fellow consumers who have tried and tested those consumers products themselves. Likewise online merchants who get instant feedback about their products and services and do the necessary adjustments if consumer reviews are on the negative note.

Now this is what I call online shopping, the web 2.0 way.