Here are some numbers for you. Each and every day, 350 million photos are uploaded on to Facebook and 500 million tweets are posted to Twitter.
So, here’s the million dollar question: how do you convert that into sales?
First, you should build a library of user-generated content – incentivise customers to share photos and videos of their purchases. Next, capture data from promotions and turn your website into a social hub. Finally, leverage this content to drive traffic, signups and purchases.
This infographic from Offerpop looks at how to fuel your sales engine with social content.