Smiles, Amazon, Netflix, MySpace, dating, more on this week’s top 20 emerging Facebook apps by MAU

Applications asking users to share smiles or friendship with their friends, an Amazon sweepstakes, videos, photos, Netflix, Myspace, dating, Identified and more made our list of emerging apps by monthly active users this week.  The apps grew from between 130,000 and 360,000 MAU, based on AppData, our data tracking service covering traffic growth for apps on Facebook. We define emerging applications as those that ended with between 100,000 and 1 million MAU in the past week.

Top Gainers This Week

NameMAUGainGain,%
1.  *Smiles890,000+360,000+ 68%
2.  Geburtstagskalender620,000+350,000+ 130%
3.  Scramble with Friends490,000+330,000+ 206%
4.  Candy Dash530,000+310,000+ 141%
5.  RISK: Factions310,000+290,000+ 1,450%
6.  Amazon Sweepstakes630,000+270,000+ 75%
7.  Shufflr290,000+210,000+ 263%
8.  shopkick250,000+200,000+ 400%
9.  Netflix700,000+170,000+ 32%
10.  World Mysteries540,000+170,000+ 59%
11.  Portal Skol290,000+160,000+ 123%
12.  Twoo750,000+160,000+ 27%
13.  Myspace1,000,000+150,000+ 18%
14.  NS_EN Play Now Tab520,000+150,000+ 41%
15.  Photo Roll1,000,000+150,000+ 18%
16.  Identified540,000+140,000+ 35%
17.  BandPlayer by Noomiz450,000+130,000+ 41%
18.  Besten Freunde300,000+130,000+ 76%
19.  Koramgame Login!390,000+130,000+ 50%
20.  Meilleurs Amis300,000+130,000+ 100%

Friendship apps, *Smiles, Besten Freunde and Meilleurs Amis force users to invite their friends before using the app. Although this drives growth, it does not create a good user experience.

A sweepstakes app, Amazon Sweepstakes, grew by 270,000 MAU. Through the app, users can enter to win Amazon prizes and invite their friends.

A group of web integrations, ShopkickNetflix and Myspace were top gainers this week. Portal Skol is another website on the list and the only other marketing campaign besides Amazon’s contest to make the list. Skol is a popular beer in Brazil.

Shufflr, which grew by 210,000 MAU, delivers daily videos to a users’ Wall.

Dating apps Twoo and Identified made the list, growing by 160,000 MAU and 140,000 MAU, respectively. BandPlayer by Noomiz, which allows musicians to customize Pages so users can interact with music via contests, campaigns and more, gained 130,000 MAU.

All data in this post comes from our traffic tracking service, AppData. Stay tuned next week for our look at the top weekly gainers by monthly active users on Monday, the top weekly gainers by daily active users on Wednesday, and the top emerging apps on Friday.