People.com Set to Launch iPhone App

Time Inc.’s People.com is about to launch a $1.99 application for the iPhone, a move that comes as media companies are exploring ways to charge consumers for content to make up for the softened ad market.
 
Consumers will be charged a one-time fee only for the app, which launches May 18. Much of the information that will be accessible on the iPhone app can already be found on People.com and its free mobile site, but execs at People.com