Nike Wins Facebook Brand Battle During Olympics

Now that we know which athletes won both the social and actual Olympic Games, it's time to figure out which brands did best in London via Facebook. According to Socialbakers, Nike left everyone else in the dust.

Now that we know which athletes won both the social and actual Olympic Games, it’s time to figure out which brands did best in London via Facebook. According to Socialbakers, Nike left everyone else in the dust.

New statistics released by Socialbakers show that Nike dominated both on Twitter and on Facebook. Nike’s fan growth on Facebook skyrocketed between July 27 and Aug. 2 — showing an increase of 166,718 fans. Competing apparel brand Adidas also did well, growing by 80,761 in that same time frame.

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