Other publishers highlighted by NewsWhip included:
- No. 2 BuzzFeed widened the gap between it and No. 3 Fox News Channel.
- Mirror.co.uk made its top-10 debut.
- Bleacher Report reached its highest position on NewsWhip’s charts, No. 6.
- Other publishers to see strong gains in September included the BBC, The New York Times and The Guardian.
NewsWhip also singled out the performance of quiz creator PlayBuzz, writing in its blog post:
It was another good month for quiz specialists PlayBuzz. What’s particularly interesting about PlayBuzz’s performance is its high ratio of Facebook shares. The site managed to get more than 7.5 million shares, second only to The Huffington Post in terms of shares alone. This indicates that much of PlayBuzz’s most popular content prompts an instant share from readers — usually a quiz result that has resonated with the quiz-taker. In total, it managed to grow its overall interactions from 11.9 million in August to 20.6 million last month. Seven of the 10 biggest Facebook stories of last month (likes + shares + comments) were PlayBuzz quizzes.
Readers: How did your favorite publishers’ pages fare in September?