NBC Posts Big Mobile Numbers for Beijing Olympics

NBC_Olympics_Mobile.jpgNBC Universal just released some mobile figures for its wide-ranging mobile Beijing 2008 Olympics initiative, according to MocoNews, perhaps in an attempt by NBC to draw attention away from its mixed results as a whole:

– Omniture reports that the network’s WAP site generated 36 million page views and 6.5 million unique visitors.

– More than 826,000 Olympics-related videos were streamed on mobile during the games, according to carrier and NBC compiled data.

SinglePoint said that over 300,000 users subscribed to NBC’s SMS text messaging campaign for the Olympics.