Over the past few months, you may have seen a new term thrown around — “lumbersexual” — and it looks like they’re becoming a real demographic among male consumers.
Let GearJunkie define the “lumbersexual” for us:
Seen in New York, LA and everywhere in between, the Lumbersexual is bringing the outdoor industry’s clothing and accessories into the mainstream.
Whether the roots of the lumbersexual are a cultural shift toward environmentalism, rebellion against the grind of 9-5 office jobs, or simply recognition that outdoor gear is just more comfortable, functional and durable, the Lumbersexual is on the rise.
Beards,
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