Photobucket co-founder Alex Welch has launched a new version of iOS photo sharing app Lasso, giving users the chance to request images from their friends’ camera rolls, rather than waiting for them to share images to traditional sharing sites like Flickr or Instagram.
The Lasso app is a request-based sharing network that keeps images private between the original taker and the requester. The app offers a subtle notification when users have new photos that could be available for viewing, and friends need only to request those pictures from their friends to view them (of course, the original taker would need to accept the request).
In the new version of Lasso, the user-interface has been redesigned and streamlined, and the application now supports voluntary sharing of images, in cases when the photo taker knows a request may soon be coming and wishes to skip the wait.
Lasso seems great for sharing personal photos of children’s recitals, birthday parties, or other events that may be great to share with family and close friends, but not the entire internet. Lasso now supports in-app photography via the new Lasso Camera, as well as sharing / backing-up to traditional networks like Facebook, Twitter and Dropbox, but the primary goal is to allow for that private photo sharing, without the need to export photos to email or send them through slow SMS messages.
“We have taken the traditional method of sharing and flipped it on its head. Rather than sifting through social networks or waiting for someone to share with you, simply make a request and the person having the content can quickly approve what is shared,” said Alex Welch, CEO of Lasso, via a company release. “There has to be a better way and we have tried to remove all the barriers, while making it fun and beautiful!”
Lasso is now available to download for free on iOS. The app will come to Mac and Android in the near future. Lasso also plans to eventually expand its service to sharing more types of digital content in addition to pictures.