Yesterday, the Knight-Mozilla Open News initiative announced that it will lead a collaboration among Mozilla, the New York Times, and the Washington Post to create a new platform. With $3.89 million in funding, they’ll work together on a platform that will allow readers and users to upload pictures, videos, and other media for news outlets to use. From the release:
This open-source community platform will allow news organizations to connect with audiences beyond the comments section, deepening opportunities for engagement. Through the platform, readers will be able to submit pictures, links and other media; track discussions; and manage their contributions and online identities. Publishers will then be able to collect and use this content for other forms of storytelling and to spark ongoing discussions by providing readers with targeted content and notifications.
It’s sort of an unusual partnership, but it could turn out to be very fruitful. Instead of shying away from the internet, the projects seems to capture the essence of all things digital and all things journo: it’s open sourced so other outlets can use it, allows for management of data and verification, and treats readers as equal partners in news gathering. If that’s not what the digital publishing industry needs right now, I don’t know what is. The platform will also have a new sort of commenting system where users can highlighting system for journalists to better interact with readers. Instead of banning comments, they plan to make them more useful. Dan Sinker, the head of the Knight-Mozilla Open News Initiative writes on his blog:
Finally, this is a project that has the opportunity not only to improve community engagement in journalism, but to strengthen the web itself. Technologies likeBackbone.js, D3, and Django have all been forged and tested in the demanding environment of the newsroom, and then gone on to transform the way people build on the web. We don’t know that there’s a Backbone lurking inside this project, but we’re sure as hell going to find out.
Here’s to seeing what happens.