Google Makes It Easier to Link Your Website to Your Google+ Page

Let’s say you have a new business called Bigger Bowling Shoes. You’ve got a website, a Twitter account, a Facebook page and a Google+ page (although you lament the lack of engagement on said G+ page). Most people find you through a Google search, and their experience is searching for your brand and seeing a smattering of your pages with small blurb descriptions. What if instead of sterile links, users were able to see your latest posts and content? That’d probably be good for your brand and may help attract people that wouldn’t have clicked otherwise.