ConnectionPoint recently launched FundRazr, a new way to collect money through Facebook for everything from sports team dues to charity donations. The application is the company’s first, utilizing the PayPal X platform to make the payment process more interactive and innovative, as well as offering a few extra features for connecting through social media.
Facebook itself has not focused on enabling this sort of payments service. One result seems to be that many organizations use both Facebook and other services for things like event ticket sales. Facebook lets them easily get the word out to a lot of people, but because it doesn’t offer payments, the organizers instead direct people to purchase tickets on third-party sites like Eventbrite. both a Facebook events page, for e as well as a page on an event-management site like Upcoming; they use Facebook to drive interest, but have to use an outside site to actually sell tickets.
At the heart of the application, FundRazr allows any individual or organization to easily collect online payments. But there are several built-in features that expand this application functionality beyond money collection; analytic and reporting tools give users the ability to track results, and there’s even help when creating a campaign. The application can be tailored to take on unique appearances and functions, as it is designed for social sites and has no set template.
FundRazr is intended for easy money collection for a variety of purposes, such as charity events, sports teams, school clubs, social groups and more. It’s interactive, social focus makes it an excellent way to spread word of causes and campaigns through Facebook, getting out a viral message with a built-in method for collecting donations and payments.
The application is available now in Beta on Facebook; all that’s needed to sign up is a free access code. It should be beneficial to smaller businesses non-profits, school and church groups and anyone operating on a fixed budget without the funds or time to track down donations and payments.