Matt Holliday
General Motor’s OnStar In-Car Service to Include Facebook Integration
Performance Marketing
General Motors may be poised to update its aging OnStar in-car service by offering Facebook integration, according to Bloomberg and the Detroit Free Press. It’s believed that this is GM’s effort [...]
Mazda Puts Fans Behind The Wheel Of The Mazda2 in Facebook Game DriverVille
Performance Marketing
Mazda’s new Mazda2 is the star of the company’s new Facebook game called DriverVille, a title that has you souping up your car then racing it. It is also, of [...]
Ford Shows Off New Explorer to Facebook Fans with Full Day Of Content
Performance Marketing
Ford used the Facebook Page of its iconic Explorer to reveal the 2011 model to the public. The campaign has been building for awhile — the company has been posting [...]
Ford Will Give Facebook Fans The First Look At The 2011 Explorer
Performance Marketing
The Ford Motor Company has chosen the Ford Explorer Facebook page to give the public a first glimpse of the totally redesigned 2011 model. This breaks from the usual debut [...]
Post-It Celebrates 30 Years With Facebook Trivia Game To Help You Appreciate Your Friends
Performance Marketing
The venerable office adhesive reminders (and medium for popular YouTube videos) turn 30 this year, and Post-It Notes are celebrating the anniversary with a unique Facebook application called Don’t Forget [...]
Nike Football Doubles Facebook Numbers With Early Preview Of Latest Soccer Ad On Its Fan Page
Performance Marketing
Nike recently used Facebook to unveil a new 3-minute soccer ad spot that contains some of the world’s biggest soccer stars to help promote their brand going into next month’s [...]
Visa Gives FIFA World Cup Fans The Ability To Track Games With Match Planner App
Performance Marketing
With the 2010 FIFA World Cup happening in South Africa this summer, we’re starting to see more promotions come to Facebook. Now, an official sponsor of the event, Visa is [...]
5 Gum Will Offer Free Streaming Of This Weekend’s Coachella Music Festival Through Facebook
Performance Marketing
For those of us you that didn’t get your Coachella Valley Music And Arts Festival tickets for this weekend’s uber-concert in southern California, 5 Gum is offering you a way [...]
Guinness Promotes New US-Specific Facebook Page By Highlighting Local Music Series
Performance Marketing
Guinness recently launched a new Facebook fan page to promote its US division, appropriately named Guinness US, and it’s now promoting the page with a campaign called the Emerging Artists [...]
5 Gum Uses 3D Generator To See How Facebook Fans React To New Flavor
Performance Marketing
The latest craze in movies and TV seems to be the resurrection of 3D, and now Wrigley’s 5 Gum is bringing a taste of the third dimension to Facebook. To [...]