The Daily Show Is Among 12 Media Brands That Upgraded Apps For Facebook Timeline

A dozen media companies have just unveiled applications upgraded with open graph actions, to appear in the right-hand column of timeline.

A dozen media companies have just unveiled applications with open graph actions, to appear in the right-hand column of timeline.

Facebook’s Director of Media Partnerships, Justin Osofsky, announced the 12 in a blog post. They are:

As was the case with the 60 applications unveiled a few weeks ago, most of the apps in today’s announcement are really upgrades rather than completely new.

Speaking of apps that have already existed, today’s blog post contains some performance statistics on media applications that had upgraded to social platforms in the fall:

  • Yahoo News: Over the past three months, more than 25 million people have opted in to Social Bar, and two million people are using it every day. Younger users, aged 18 to 34, are the most active.
  • Rockmelt: Rockmelt users are adding 14 new articles every day through the social browser, driving 20 percent new traffic and new users to the site.
  • The Guardian U.K.: Since launching at f8, the app has been installed over 5 million times. Over half of the app’s users are 24 and under, bringing the Guardian to a traditionally hard to reach audience.
  • Digg: Since Digg Social Reader launched, its page views are up 35 percent. The publication has seen a twofold increase in the number of monthly active users of their app, a fourfold increase in weekly active users, and a threefold increase in daily active users.