Ellen Lupton: My Shirt's Coming Un-Buttoned

Ellen Lupton just came on threatening/promising to do a speech about sex. We got really really really psyched but somehow, in between our publishing the last post and trying to keep up with what’s going on here, she’s going through NYC street signs and examining the often mis-use of the apostrophe and its worst avatar, the “dumb quote.” Which are the quote that are around the phrase “dumb quote.” Those quotes. Just there. That we just wrote.