Just How Did EA Mobile Have Such a Massive Holiday Season?
EA's mobile division reported a massive holiday season in 2010, thanks in large part to many of its games occupying top spots on iTunes App Store. EA games occupied 14 out of top 25 slots for iPhone, and 15 out of top 25 slots for the iPad. This total domination of charts propelled EA games to the No. 1 developer spot on the App Store in Q3 2010.
EA’s mobile division reported a massive holiday season in 2010, thanks in large part to many of its games occupying top spots on iTunes App Store. EA games occupied 14 out of top 25 slots for iPhone, and 15 out of top 25 slots for the iPad. This total domination of charts propelled EA games to the No. 1 developer spot on the App Store in Q3 2010.
But there has been more to EA’s success than just great games.
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