Killer Facebook Advertising And Marketing Strategies From Franco Puetz

In our own version of A Look Back on Facebook, we had the opportunity to sit down with Franco Puetz around this time last year. He shared his take on social strategy and how he handles his campaigns. Let's look at how his predictions did, and how strategies have evolved.

ShotsOnGoalDennisYu650In our own version of A Look Back on Facebook, we had the opportunity to sit down with Franco Puetz around this time last year. He shared his take on social strategy and how he handles his campaigns. Let’s look at how his predictions did, and how strategies have evolved.

Building A Rapport With Your Audience And Making The Sale

Facebook is about driving engagement, not selling, especially complex things like mortgages. Ads are a way to drive conversion. The biggest mistake is going for quick sales without providing what people actually need, or without them being aware that they’ve received it.

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