A Japanese brand promotion スティックフレンズ診断 led our list of emerging Facebook applications by monthly active users this week with 540,000 new users this week.
We define emerging applications as those that ended with between 100,000 and 1 million MAU in the past week. This week’s top apps grew between 110,000 and 230,000 MAU, based on AppData, our data tracking service covering traffic growth for apps on Facebook.
Top Gainers This Week
スティックフレンズ診断 is a web integration for instant coffee product Blendy Sticks and Maxim Stick Menu. Users can log in with Facebook to get a graph that suggests how they are connected to some of their friends and create Facebook events to make plans with them.
No. 2 Smart Deals by CoupSmart had a huge burst of new users this week, growing 40,900 percent. The app is used by a number of companies looking to offer deals through Facebook. It’s unclear, though, which promotion drove the spike in users this week. No. 17 Easypromos Premium is another tab application that pages can customize to run promotions on Facebook.
No. 6 Fanta-Players is a branded app that doesn’t appear to be working anymore. Most of the rest of our list was made up of social games.
All data in this post comes from our traffic tracking service, AppData. Stay tuned next week for our look at the top weekly gainers by monthly active users on Monday, the top weekly gainers by daily active users on Wednesday, and the top emerging apps on Friday.