M+R is a campaign and issues consultancy headquartered in Washington D.C., with a number of regional offices. It’s closely affiliated with New York state-specific lobbying firm Malkin & Ross.
Koppel, daughter of Nightline legend Ted Koppel, left CNN last summer in a contract dispute, after 20 years in broadcast, 14 of them at CNN.
M+R runs issues campaigns for a wide variety of political causes, non-profits, farming concerns, and corporations such as the Save Dafur Coalition, Susan G. Komen for the Cure, the Campaign for Tobacco Free
Kids, Oxfam America, and Habitat for Humanity.
Koppel is the latest high-profile journalist to leave a long career in journalism to enter PR. The last big departure at CNN we recall is when Renay San Miguel joined Weber Shandwick last Spring.