Cell Phone GPS Use To Grow Markedly: Report

MediaPost is reporting that revenue from location-based services is expected to hit $13.3 billion by 2013—up from an estimated $515 million in 2007—and it’s being driven by an increase in GPS-enabled handsets:

“A new study by ABI Research also projects personal navigation and enterprise-related services will generate the highest sales—worth about $4.3 billion and $6.5 billion respectively, per year, by 2013. Other categories expected to take off in the next several years include friend-finder and family-tracker applications and location information services.”

What will be interesting to see next is whether or not standalone navigation device sales begin to fall, as more people use the GPS chipsets in their phones for turn-by-turn directions, and therefore don’t need to buy a separate unit for their car.