AccuWeather.com to Launch Ad-Supported Mobile Forecast Videos
Rhythm NewMedia has added AccuWeather.com forecast videos to the inventory in its mobile ad network, according to MediaPost:
“The two-minute videos will carry brief pre- or post-roll ads and encompass national, regional and local forecasts (for more than 100 cities) as well as breaking severe weather alerts.”
Continuing the trend toward multi-platform mobile ad support, Rhythm NewMedia’s content provider portfolio includesCBS Mobile, ITN and Young Hollywood, with advertisers such as Canon, Microsoft, Paramount Pictures, Land Rover and Sprite.
In March, AccuWeather.com
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