8 Tips for Engaging Multicultural Audiences
PR pros know: it’s sometimes tough to communicate with members of cultures that are largely unfamiliar with your brand and its message.
The Metropolitan Group, a firm with offices in several cities across the U.S., describes itself as “a social change agency” combining “communications strategy with social good to create a more just and sustainable world”. One of its specialties is multicultural/cross-cultural communications services.
Today we bring you our take on a list of eight tips for engaging multicultural audiences via the group’s president and founder, Eric
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