We know there are lots of people concerned about the appearance of advertisements in video games, but according to this survey from a company that places ads in video games, about 50 percent of gamers actually like them because they make the games appear “more realistic”—21 percent disagreed about that. Meanwhile, 54 percent said that the ads caught their attention, while 17 percent disagreed. As for the percentage of people missing from the statistics above, we don’t know what their status is. However, we’re presuming they were so busy playing games that they didn’t notice the ads at all—or were so busy playing games they didn’t even realize someone was trying to ask them pesky questions.
—Posted by Catharine P. Taylor