This year's Brand Genius winners once again represent a group of elite marketers creating groundbreaking work for brands within their respective categories.
So what will it take for marketers of the future to get to the level that these men and women are at today? At Adweek's annual Brand Genius gala, held this year at the Rainbow Room in New York, a few of this year's honorees dolled out some of their best advice for the next generation of brand leaders and what they love most about their jobs.
2016 honorees included Taco Bell CMO Marisa Thalberg, Shinola CMO Bridget Russo, Intel CMO Steve Fund and Jeep CMO Olivier François, among others. Arnold Schwarzenegger received Adweek's 2016 Brand Visionary award.