Samsung's 3-D televisions hold city hostage

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Samsung's 3-D LED TVs take over a city in this U.K. spot from CHI &  Partners. Large flat-screens are strategically stacked and positioned all over town. At one point, a Godzilla-sized kitty on a roof stares hungrily at a street-level goldfish bowl. Later, a whale frolicks in an urban park pond. (The cat's long gone, not quite so bold with seafood that size.) For the grand finale, using a great many screens, a vast waterfall seems to open up mid-thoroughfare, with people and traffic teetering on the edge.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in