R/GA channels Mao with its little red books

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During a quick trip to R/GA yesterday, I was offered a flu shot (don't ask) and a copy of the first in a series of "monographs" that the digital shop is producing on subjects that are important to it. Naturally, subject No. 1 is … R/GA itself. What is unusual is the theme R/GA is borrowing. It calls the series "Little Red Books" and is distributing them to all employees. This is, of course, the name given to the book

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